.png "http://www.facebookloginhut.com/facebook-login/")
Prices and
salaries for design work can be encapsulated into one word: conflictions.
Struggling to decide if your charging too much or too little, debating (in your
mind) the pros and cons of a price, wrangling to find enough balance for you and the client. Yep, it’s difficult
stuff, trying to find figure out if the price is right. These three tips will
help to ease the process and put an end to the seemingly eternal debates
warring in your head.
Know
What your Offering
Obviously,
creating a website will be more time consuming than creating a logo. You should
predicate your prices on what service you are offering. Never make a habit of
arbitrarily selecting a price because you think it sounds right. It can be too
much (and you won’t snag enough clients), or too little (you’ll be working on
paltry pay.) If your have an hourly rate, determine the duration of the
project. If the project will take a while (hours upon hours of work) then
minimize the hourly rate for that project. However, if the project is short,
increase the pricing. Also, if you have to do anything else on the project--
add something, provide another service, combine it with the price that you have.
Examine
Other’s Prices
It always
great to look at the competition because you get an idea on how much they’re
charging for their services. If they’re doing the same work as you (and doing
it as proficiently), then you should place your prices in the same ballpark. If
they’re prices seem expensive, taper your’s to where you think it’s fair for
you and the client. You need to keep your prices in the same vicinity as your
competitors. The goal is to get hired as often as possible.
Play it
Smart
Do not over
or underestimate your worth. For instance, if you’re just starting out, it’s
not logically sound to charge too high. As you want to accumulate experience,
reviews, and testimonials, it’s best to have relatively low prices. Think of it
as being a rookie: your goal is to impress. Have the aspirations for the big
bucks but take it slow. If you have an hourly rate keep it at a small-medium
size for a while. Gradually increase the price. Again, you want to impress the
clientele with your service-- they can become banners of your business, showing
proven records of what your skills can accomplish. If you’re doing awesome
work, your prices can easily grow in stature.
